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VIP / Member

Applies a discount to customers with a specific WordPress user role.

Wizard showing VIP / Member recipe configured
  • Wholesale pricing for B2B customers
  • Members-only or VIP discounts
  • Staff or partner pricing

Customers with the Wholesale role get 25% off all products, automatically.

  1. Click + Create Discount and select VIP / role discount under Customer segments
  2. Set the discount type and amount
  3. Select which user role(s) qualify in the Who is this for? section
  4. Save Draft, preview, then Publish
  • Works with any WordPress user role — including custom roles created by membership plugins
  • Customers see the discounted price automatically when logged in
  • Combine with Targeting for more specific conditions