Coupon Campaigns

While Dino Discounts’ core strength is automatic discounts, sometimes you need coupon codes — for email campaigns, influencer partnerships, or tracked promotions where you want to measure redemption.

The Coupons tab lets you create campaigns — groups of coupon codes that share the same discount settings.

Automatic discounts vs coupon codes

	Automatic discounts	Coupon codes
Customer action	None — applies automatically	Must enter or click a code
Best for	Everyday pricing, volume deals, bundles	Marketing campaigns, partnerships, tracked promotions
Visibility	Customer sees discount in cart automatically	Customer needs to know the code exists
Tracking	Per-rule analytics	Per-code redemption tracking

You can run both at the same time. The Coupon Interaction global setting controls how they combine (see Global Settings).

Campaign concepts

A campaign is a container for one or more coupon codes that share the same settings:

Campaign type — Single Code, Bulk Pool, or URL Token
Linked discount — Optionally links the campaign to an existing discount rule
Usage tracking — Each code tracks its own redemption count and history

For example, a “Summer Newsletter” bulk-pool campaign with prefix SUMMER might generate hundreds of unique codes like SUMMER-A8K2X9 — all linked to the same discount rule but tracked individually so you know which code was redeemed by whom.

What you can do

Create campaigns from the Coupons tab toolbar, from inside the discount wizard, or from any campaign targeting field
Choose a campaign type — a single shared code, a bulk pool of unique codes, or a URL auto-apply token
Generate codes in bulk — Create hundreds of unique codes at once for email or partner distribution
Search codes — Use Find Coupon to look up any code by name or prefix and see its full history
Export codes — Download CSV files per batch or across an entire campaign
Track redemptions — See per-code usage counts, last-used dates, and order numbers

See Creating Campaigns for the step-by-step guide.